PBN Executive Poll

Business events

Posted 5/14/12

What type of business event do you attend most often?

• Charity event/fundraiser – 47.8%

• Networking – 26.1%

• Professional development/education – 17.4%

• Trade show/expo – 8.7%

Does your company sponsor business events?

• Yes, occasionally – 60.9%

• Yes, often – 21.7%

• No – 17.4%

What kind of results do you expect most often from business events?

• Solidifying existing client relationships – 54.5%

• New business/sales – 22.7%

• Marketing – 18.2%

• Personnel recruitment – 4.5%

How far are you willing to travel for business events?

• Nationally – 43.5%

• Locally – 26.1%

• Regionally – 26.1%

• Internationally – 4.3%

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