WEST WARWICK – Cox Business announced the launch of an online social destination for businesses.
BLUE powered by Cox Business is free to all businesses and contains exclusive content from global social media, marketing and business leaders.
The site is part of the communications company’s strategy to “to engage in conversations with business owners and help them leverage technology to achieve their goals,” according to a release.
"Business owners are just as active in online environments as consumers, but their activity is centered on garnering information to maximize business performance," Ken Kraft, vice president of Cox Business marketing, said in a prepared statement.
Cox Business representatives said the site is the perfect place for small businesses “seeking more effective ways to connect with like-minded entrepreneurs and potential partners.”
Resources include expert advice, educational videos, articles from business, technology and industry experts and interactive chat sessions with respected strategists.