Going mobile adds to designer’s appeal

By Susan Shalhoub
Contributing Writer
New hires at Cranston-based Alex and Ani Inc. are given tech tools they need to bring the office to them when they join the company. More

To continue reading this article, please do one of the following.


Going mobile adds to designer’s appeal

Courtesy Alex And Ani
CONNECTION TO CAUSES: Alex and Ani donates 20 percent of sales from its Charity by Design collection to a charity. Staff gather at the company’s Cranston offices to mark fundraising for breast cancer.
By Susan Shalhoub
Contributing Writer
Posted 6/25/12

New hires at Cranston-based Alex and Ani Inc. are given tech tools they need to bring the office to them when they join the company.

“The iPhones and laptops allow them to maximize their talent and skill set and the organization benefits from this,” said CEO Giovanni Feroce. “They are extremely impressed we do this.”

The jewelry company, which produces designs by owner Carolyn Rafaelian that emphasize positive energy and other themes, includes a popular line of expandable bracelets and charms.

In addition to letting its employees go mobile, Alex and Ani has built its company on helping the community around it, and given its staff opportunities to give back as well.

With a strong “Made In America” pride, Alex and Ani items are sourced and assembled here. Its products, which are also eco-friendly, offer charitable-giving opportunities to the consumer as well. The result is that employees can feel good about working here, beyond the Employee of the Month $250 gift card rewards and performance bonuses the company offers.

Twenty percent of purchases in the Charity By Design collection go to nonprofits, said Feroce. The pieces are designed to reflect the charity they benefit. For example, some proceeds from the 2012 Because I Am a Girl charm will benefit Plan International USA’s Because I Am a Girl initiative. Feroce said the company aids many different categories of charities.

“It’s a core belief of designer Carolyn Rafaelian that this is how business should be conducted: the more you have, the more you have to give,” he said. •

No comments on this story | Add your comment
Please log in or register to add your comment
PBN Hosted

Only a few seats remain for PBN's Manufacturing Awards Dinner and Ceremony, Thursday, April 24th, at the Bryant University Bello Center. Don't hesitate. Register today!
  • Business Women
    Accomplished. Confident. Wicked Smart. Nominate women you know who deserve speci ...
  • 40 Under Forty
    It's the 10th Anniversary of 40 Under Forty, and PBN is planning a special event ...
  • Healthiest Employers
    Enrollment now open for the 2014 Healthiest Employers Program. Please take a mom ...
Purchase Data
Book of Lists
Book of Lists cover
PBN's annual Book of Lists has been an essential resource for the local business community for almost 30 years. The Book of Lists features a wealth of company rankings from a variety of fields and industries, including banking, health care, real estate, law, hospitality, education, not-for-profits, technology and many more.
Data icons
Data can be purchased as single lists, in either Excel or PDF format; the entire database of the published book, in Excel format; or a printed copy of the Book of Lists.
  • Purchase an e-File of a single list
  • Purchase an e-File of the entire Book of Lists database
  • Purchase a printed copy of the Book of Lists
    Latest News