technology

Hall Spars launches new e-commerce website

Posted 10/2/13

BRISTOL – Hall Spars & Rigging has launched a new e-commerce website that aims to promote the company’s carbon fiber production technology in masts, booms and other marine products, the Bristol-based company announced last week.

The website, designed by Fleming + Company Inc. of Newport, also features an online store displaying more than 4,000 Hall Spars products, including ropes, fittings, boom vangs and rigging products.

“We are very proud and excited about this new website,” said Ben Hall, vice president of Hall Spars, in a release. “It is both strategically and creatively a huge leap forward for us. The entire development process went very smoothly with our staff and the staff at Fleming + Co. working together seamlessly toward one common goal; create a user friendly web site that can move our business forward quickly while also allowing our staff to easily update the e-commerce store so it stays current.”

Hall Spars expects the new website – with its bold graphics, straightforward navigation and user-friendly features – to increase online sales significantly.

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