JA reboots program to focus on entrepreneurship, financial literacy

THANKS TO A $1.5 MILLION grant by The Hartford, Junior Achievement has revised it Company Program to include digital content to go along with its more traditional mentorship approach. The new program will be available in Rhode Island starting in the spring of 2015. / COURTESY JUNIOR ACHIEVEMENT
THANKS TO A $1.5 MILLION grant by The Hartford, Junior Achievement has revised it Company Program to include digital content to go along with its more traditional mentorship approach. The new program will be available in Rhode Island starting in the spring of 2015. / COURTESY JUNIOR ACHIEVEMENT

PROVIDENCE – Junior Achievement USA is partnering with The Hartford to offer revised, digitized programming next spring that gives Rhode Island teens contemporary entrepreneurial experience.
The revised, 13-week Junior Achievement Company Program features a blended learning approach to understanding the steps in launching a business, while also providing basics in entrepreneurship and financial literacy. Interactive content provides subject matter expertise from business experts and lessons on conducting market research to meet consumer needs.
“The new JA Company Program gives students the opportunity to play a greater leadership role in the process with volunteers, encouraging them to find their voice and spark the entrepreneurial spirit,” said Lee Lewis, president of Junior Achievement of Rhode Island. “They will have the opportunity to apply concepts used by this generation’s entrepreneurs, such as e-commerce and crowd-funding.”
The revamped JA Company Program was made possible with a $1.5 million investment from The Hartford, based in Hartford, Conn., to support 100,000 students through Junior Achievement. The company is committed to support new generations of small business leaders through its ongoing “Communities with HART” initiative.
“We encourage the students of today to become the successful entrepreneurs of tomorrow, a commitment that grows out of our passion for helping small businesses prevail,” said Christopher J. Swift, The Hartford’s CEO.
The JA Company Program began in 1919 with the founding of the organization, and today involves nearly half a million students globally.
The program will be available in Rhode Island beginning in spring 2015. Requests to offer the program in schools are now being accepted. To learn more, visit www.jarhodeisland.org/ja-company-program.html.

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