MIDDLETOWN – KVH Industries Inc.’s online job search site and social media network for seafarers, Crewtoo, has surpassed 100,000 members in its first 16 months.
First launched in 2011 as a complement to KVH’s Newslink daily news and information service, Crewtoo gives seafarers a way to post comments and photographs from their vessels, chat with colleagues on other ships, take part in seafarer-related polls, and keep up with industry news.
“Our original aim when we started Crewtoo was to have 6,000 members by the end of 2012, and we ended up with more than 22,000,” said Mark Woodhead, managing director of KVH Industries subsidiary KVH Media Group. “Now, just one year later, we have 100,000 members, and more seafarers are joining every day. The shipping industry has never seen anything on this scale before. It’s particularly satisfying to us that the members range from captains to able seamen, with nationalities that span the globe.”
To date, there have been more than 545,000 unique visitors to Crewtoo.com. Crewtoo also has an active presence on Facebook, with 85,000 followers. In response to high member demand, Crewtoo is currently developing an online maritime jobs board, which is expected to launch next month.
“First Crewtoo grew its audience, and now we plan to expand services based on what seafarers say they want,” said Woodhead.