RBS Citizens gives $1.5M for financial literacy work

RBS Citizens Financial Group Inc. has provided $1.5 million in funding this year as part a host of enhancements to its Helping Citizens Manage Money program. More

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RBS Citizens gives $1.5M for financial literacy work

Posted 4/11/14

PROVIDENCE – RBS Citizens Financial Group Inc. has provided $1.5 million in funding this year as part a host of enhancements to its Helping Citizens Manage Money program.

April is National Financial Literacy month. The Citizens program is designed to give consumers and small businesses resources to budget, save, and invest in a healthy way.

The $1.5 million will be used for corporate gifts ranging from $10,000 to $50,000 for nonprofits that deliver financial literacy programming to adults. Eligible nonprofits in the communities served by Citizens Bank and Charter One may submit an online application by April 25. Visit the Citizens Bank charitable grants page or Charter One charitable grants page to apply.

Other new features of the Citizens program include a competitive application process for nonprofits to apply for funding and a social media initiative to celebrate “Money Mentors.” An online financial literacy resource center dedicated to encouraging healthy financial habits is also provided.

Throughout April, the bank is encouraging Facebook and Twitter users to nominate their “Money Mentor” and share the advice they think will help others using the hashtag #moneymentor. A money mentor is someone who has inspired better money habits. More information on how to participate can be found on Citizens Bank’s Facebook page or Charter One’s Facebook page.

“We know from our customers, our community partners and national studies that there is a strong need for financial education, not just in April but throughout the year,” said Brad Conner, vice chairman of consumer banking. “Learning how to manage money is the first step people can take in understanding their financial goals and leading fiscally healthy lives, and we are committed to helping our customers and others in the communities we serve manage their finances and reach their financial goals.”

Last year, the bank partnered with 120 nonprofits to reach more than 100,000 consumers and small businesses.

Citizens Helping Citizens Manage Money is part of a broader bank initiative, Citizens Helping Citizens, which addresses hunger, housing, economic development, financial education and volunteerism.

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