Updated March 24 at 12:29am

SEG 101 Workshop: Designing Your Social Enterprise Business Model


SEG 101 Workshop: Designing Your Social Enterprise Business Model

The start-up business planning process is an iterative process. Typically, it begins with a high-level concept, and is adapted and refined as entrepreneurs learn about customer needs, markets, and product/service requirements over time. Entrepreneurs gradually incorporate the feedback they receive in eventually developing a detailed business plan. Business Planning 101 previews the topics that go into a social enterprise plan (enterprise positioning, marketing basics, business models, operations and financial planning), with the first major objective to determine the enterprise’s basic feasibility.

Rob Panoff founded RPM, a marketing and strategy consulting company in the networking and telecommunications industry, twelve years ago. He particularly focuses on developing and implementing successful strategies for new products and markets, and also successfully implementing statewide and regional community broadband networks. Prior to founding RPM, Rob worked for 25 years in a variety of companies, helping to establish and grow several to become successful publicly-traded corporations. Rob has been active in the leadership of a number of industry organizations and now serves on several non-profit boards, including the South County Healthcare System, the VNS Home Health Services, and the Harvard Business School Association of Southern New England. Rob holds a BA (Cum Laude) from Harvard University and an MBA from Harvard Business School, and resides with his wife in Saunderstown, RI.

SEG 101 Workshops: Building Blocks for Social Entrepreneurs

The SEG 101 Workshop series helps motivated, coachable entrepreneurs turn ideas into action! SEG 101 Workshops provide entrepreneurs the practical knowledge and skills to plan and launch businesses that do well and do good.

Build business skills in our monthly SEG 101 Workshops:

January 17, 2017: Social Entrepreneurship: How your business can do well by doing good

February 21, 2017: Defining Your Value in the Marketplace: Who are your customers and how do you capture them?

March 14, 2017: Designing Your Social Enterprise Business Model: How to create a social enterprise plan

April 18, 2017: Finance: Build and manage your dollars and cents

May 16, 2017: Operations: How to execute on your social enterprise plan

June 13, 2017: Fundraising and Development: How to find the funding and resources you need to get started


$20 drop-in

$100 six-session package

Scholarships are available for committed entrepreneurs who want to complete all six 101 workshops. Please contact Paula Cunanan at pcunanan@segreenhouse.org.


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