PROVIDENCE – Swipely announced on May 15 that it now manages more than $2 billion in annual sales through its payments and customer-analytics platform for local merchants, doubling its sales under management in the last six months.
In coordination with the announcement, the Providence startup released its “Summer ’14” update, which includes new features for regional and national restaurants and stores that manage multiple locations.
“With the Summer ’14 release, we are excited to work with an exceptional group of larger hospitality and retail brands to help them make smarter, data-driven decisions to grow their business,” said Angus Davis, Swipely founder and CEO, in a release. “We empower restaurants and local retailers with tools and technology previously available only to larger online companies.”
Extending Swipely’s customer relationship management, menu intelligence and service performance features, Swipely’s latest release adds several new capabilities to help multi-location restaurant operators make smarter marketing, operations and finance decisions, including:
Sharing and summarizing customer profiles across all locations, while easily segmenting customer lists with new customer search tools.
Tracking operating performance such as sales trends at the brand level across all locations in a new easy-to-use national dashboard.
Managing customer feedback aggregated from all leading review sites, across all retail locations, in a single place.
Enforcing corporate control over which reports certain types of users can see, allowing managers to limit user access to specific store locations.
Swipely works with businesses in more than 40 states to provide owners with insights on more than 10 million consumers. The typical Swipely user is a forward-thinking business in the hospitality or other local retail industries grossing more than $1 million per location annually, the company said.