Updated May 4 at 4:04am
Marketing
74 results total, viewing 11 - 20
Regan Communications Group has expanded into Charleston, S.C., marking its eighth office. more
Betsy Wall has been appointed chief marketing officer of the R.I. Commerce Corp. She brings extensive experience in public service to her new role. Wall served more than eight years as executive director of the Massachusetts Office of Travel & … more
DON SARACEN, president of Saracen Sales & Marketing of Bristol, was named the 2015 Alan Weiss Award of Excellence recipient. The award is given annually to a past president of the National Speakers Association of New England who has demonstrated a … more
A ringing bell echoes loudly in the foyer of ParsonsKellogg LLC. The sound interrupts Director of Business Development Bryan McWilliams midsentence. He's explaining how the East Providence company represents Rhode Island as a top player in … more
Thinking. Sales thinking. Service thinking. Business thinking. You have opportunities to think about your business growth and your sales growth every day. The big questions are how and when do you do it? And once you've arrived at … more
More than 300 people attended a downtown Providence tour of condominium and apartment buildings on Oct. 17, filtering through sites including the Arcade Providence, Avalon at Center Place and the new building at The Promenade. more
For marketers who want to truly leverage today's new media, paid marketing is the least-desirable route to travel. A few years ago an article was published in the McKinsey Quarterly that changed the way we view marketing efforts. Now … more
Say one thing for Rhode Island using Milton Glaser to design the new state tourism and business development logo – the work will get noticed. more
Time was that business success involved product creation, then marketing, then production and selling, then doing it all over again. But that's so 20th century. The communications revolution that the Internet ushered in has added a powerful … more
PROVIDENCE – Reaction to Rhode Island's new slogan, "Rhode Island: Cooler and Warmer," has been anything but lukewarm. The logo was designed by Milton Glaser, creator of the "I Love New York" slogan. It was unveiled March 28 along with a … more
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