Updated September 27 at 6:25am
Marketing
59 results total, viewing 11 - 20
Thinking. Sales thinking. Service thinking. Business thinking. You have opportunities to think about your business growth and your sales growth every day. The big questions are how and when do you do it? And once you've arrived at … more
More than 300 people attended a downtown Providence tour of condominium and apartment buildings on Oct. 17, filtering through sites including the Arcade Providence, Avalon at Center Place and the new building at The Promenade. more
For marketers who want to truly leverage today's new media, paid marketing is the least-desirable route to travel. A few years ago an article was published in the McKinsey Quarterly that changed the way we view marketing efforts. Now … more
Say one thing for Rhode Island using Milton Glaser to design the new state tourism and business development logo – the work will get noticed. more
Time was that business success involved product creation, then marketing, then production and selling, then doing it all over again. But that's so 20th century. The communications revolution that the Internet ushered in has added a powerful … more
PROVIDENCE – Reaction to Rhode Island's new slogan, "Rhode Island: Cooler and Warmer," has been anything but lukewarm. The logo was designed by Milton Glaser, creator of the "I Love New York" slogan. It was unveiled March 28 along with a … more
What employee benefit is the most popular among staff members? Catered lunches, or the ability to work on personal R&D projects, or maybe it's the dogs in the office. How do you encourage employee engagement? We explain … more
Lisa Reefe has joined (add)ventures as strategy/marketing manager. Prior to joining (add)ventures, she held other senior marketing roles, bringing more than 20 years of marketing and communications experience to her new role. Reefe holds a B.A. in … more
Anne Zollo has joined (add)ventures as strategy/marketing specialist. Prior to joining (add)ventures, Zolla was an advocate for the National Campaign to Prevent Teen and Unplanned Pregnancy. She holds a bachelor's degree in business administration … more
Companies that remove snow, supply electricity to commercial customers and remove toxins from drinking water were among the 30 local enterprises that were recognized Wednesday night at Providence Business News’ fifth Fastest-Growing & Innovative Companies event, held at the Crowne Plaza Providence-Warwick. more
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