Marketing
48 results total, viewing 41 - 48
The NCAA men’s basketball tournament tipped off last week, and one of the questions that was on everyone’s mind prior to the start was: Should I root for – or against – Harvard? more
Customers – and, yes, that means YOUR customers, too – are spending more time on social media and mobile devices than ever before. As a result, small-business owners are increasingly using social media as a way to not just communicate with customers, but to provide various forms of customer service as well. more
I went to a meeting last week hosted by a formal organization for networking called Business Network International. more
Providence always seems to be getting on some list: “America’s favorite city,” “best social cities,” or, on the flip side, missing the ranking altogether for more esoteric recognition like “best cities for couples.” more
One way to convince a small business to move to Providence is to “bribe your boss,” a somewhat light-hearted – yet pointed – take on economic development that invites employees, by way of a new website, to send the boss’ contact information so movers, shakers and believers in the city can take the leader to lunch and “make driving back to the ‘burbs tough.” more
Direct selling may never totally shed the image of Tupperware and restless housewives that make it seem stuck in the 1960s. But the loosely affiliated networks of independent salespeople pitching to friends and acquaintances make up a formidable industry. Timothy J. Brown, president of Jamie Oliver at Home North America, is a longtime champion of direct selling and believes its heyday is now. After leaving Taunton direct-sales firm Princess House in 2006, Brown was looking for his next project when he fell under the spell of British celebrity chef Jamie Oliver, whose commercial empire has only begun to reach across the Atlantic. more
What’s the best way you call out special efforts by employees? more
The Rhode Island travel and tourism industry grapples with many of the same issues as its peers globally, including how to raise awareness about the value of transportation infrastructure like bridges and airports – and the taxes that feed it. more
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