Updated January 20 at 6:26pm
Marketing
72 results total, viewing 41 - 50
The state’s new tourism campaign is coming to the Blackstone Valley later this month so Rhode Islanders can continue to make it their own. more
RISING STAR Have you seen a snow-day announcement from Moses Brown School? Even though you have no ties there? You're not alone. The Providence Quaker school's "School is Closed" videos – 2015's featuring a parody of … more
1 You are Rhode Island's Small Business Person of the Year and in the running for the national honor. Why do you think you earned the recognition? I think our story is typical of how so many small businesses have fought hard to prosper the … more
A Havas PR agency representative said the company is in the midst of negotiating with the R.I. Commerce Corp. about work next fiscal year on the statewide tourism campaign. more
(Updated 12:33 p.m.) Havas PR, one of the companies working with the R.I. Commerce Corp. on the new statewide tourism campaign, will reduce its project fees by an additional $90,000. more
(Updated 12:57 p.m.) Former state Chief Marketing Officer Betsy Wall will be paid half her salary – approximately $67,500, plus up to $500 for opting out of medical coverage, according to a severance agreement released by the R.I. Commerce Corp. on Wednesday. more
Does your company have an internal marketing or advertising team, or do you hire an outside company for those purposes? We have our own advertising/marketing person or team 85.7% We hire an outside advertising/marketing firm 14.3% … more
SalesBrief is changing the way people think about sales and already making a splash in Rhode Island. SalesBrief grew in fall 2015 out of the incubation-like services offered through Figmints LLC, a Rhode Island-based marketing company. … more
Jennifer GiardIno and Jamie Sharp had worked together at a marketing agency more than 15 years ago, and hit it off. They remained friends, working for different companies. In November 2015, they launched their own creative-services company, … more
(Editor's note: This is adapted from the author's keynote speech at PBN's 16th Business Excellence Awards program on Nov. 17.) As most of you know, we are fresh off a campaign where we asked voters statewide and in Tiverton to … more
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