Marketing
69 results total, viewing 61 - 69
A company built by three Rhode Island natives is bound to be committed to growing in the Ocean State, although that growth comes from clients all over the U.S. more
As you may know, I’m a regular flyer. About 200 flights a year. Mostly on major airlines, but because I’m more interested in flying nonstop than getting travel miles or points, I take whatever airline is most convenient for my schedule. more
The following is an excerpt of “Law 12: Serve Memorably” from my new book, “21.5 Unbreakable Laws of Selling”: more
Social media has become a vital piece of marketing for small businesses. But many lack a specific strategy for using social media and end up with a scattershot approach that lacks punch. This misses a major opportunity to engage with customers and prospects and manage the business’ online reputation. more
Would you ever let someone you barely know design your next print advertisement for your law practice? Of course you wouldn’t. But, if you’re allowing your LinkedIn connections to endorse you for your “Skills & Expertise,” and adding this information to your profile page, you’re effectively making public statements about you and your law practice that may not be in your best interest. more
Last year I posted four words on my bathroom mirror: FINISH, WRITE, SHAPE and YES. more
Your grandparents knew it as Collette Travel, your parents knew it as Collette Tours, and you’ve know it as Collette Vacations – until now. more
The idea that marketing is something that companies do is so ingrained in the business mindset that it’s impossible to think otherwise. Yet, that’s exactly what needs to happen. more
I have a goal and a plan to attract 1,000 leads in the next 30 days. more
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