Updated May 23 at 11:16am
Marketing
62 results total, viewing 11 - 20
Social media has become second nature for many small-business owners and startup entrepreneurs. Business owners spend significant time – and sometimes money as well – seeking fans, likes and followers on all kinds of social platforms, from Facebook and Twitter, to LinkedIn, Quora, Tumblr and Pinterest, among others. more
What’s the best way you call out special efforts by employees? more
Direct selling may never totally shed the image of Tupperware and restless housewives that make it seem stuck in the 1960s. But the loosely affiliated networks of independent salespeople pitching to friends and acquaintances make up a formidable industry. Timothy J. Brown, president of Jamie Oliver at Home North America, is a longtime champion of direct selling and believes its heyday is now. After leaving Taunton direct-sales firm Princess House in 2006, Brown was looking for his next project when he fell under the spell of British celebrity chef Jamie Oliver, whose commercial empire has only begun to reach across the Atlantic. more
One way to convince a small business to move to Providence is to “bribe your boss,” a somewhat light-hearted – yet pointed – take on economic development that invites employees, by way of a new website, to send the boss’ contact information so movers, shakers and believers in the city can take the leader to lunch and “make driving back to the ‘burbs tough.” more
BOSTON – Providence-based Benrus, the watch company former Alex and Ani CEO Giovanni Feroce is currently leading, has a new sponsorship partnership with the Boston Celtics. more
PROVIDENCE – A Providence College 2013 recruitment publication entitled “Great Minds Don’t All Think Alike,” recently earned a top award in a competition sponsored by a Washington, D.C.-based higher-education group. more
I’m giving a 10-minute talk at Toastmasters in NYC tomorrow night. Subject? Humor – what it is, how to create it and how to use it. more
Business owners, startup entrepreneurs and self-employed professionals are more active in social media than ever before. But some are making a big mistake by leaving LinkedIn off their high-priority list. more
National tourism marketers believe you have to spend money to make money. more
The 35th Telly Awards has named The Center for Prisoner Health and Human Rights at The Miriam Hospital a 2014 Online Video Bronze Telly Award winner for the video “Staying Alive on the Outside.” The award is for excellence in video and television. more
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