Updated July 7 at 6:07pm
Marketing
60 results total, viewing 31 - 40
Having attended several events lately, I have heard the terms "lead" and "referral" bantered around. Which would you rather have? Referrals of course. It's the personal power of a sales lead. A recommendation, not just a name. Credibility, … more
It takes smart, highly competent salespeople to meet the challenges presented by today's informed and savvy customers. Even so, there are many in sales who believe that success depends on a friendly smile, a gift for small talk and a large … more
Kimberly Ann Madden has been named a marketing coordinator for Precision Engineered Products LLC. In her new role she will supervise all facets of the company's external and internal support materials. She holds a B.A. in arts and communications … more
People who do not succeed have one distinguishing trait in common. They know all the reasons for failure, and have what they believe to be air-tight alibis to explain away their own lack of achievement. more
In a digital age, the handwritten thank you note has its place. But most people don't have the time, or the handwriting grace, to handle 200 messages. That's where Beth Schart comes in. Her Coventry company, Personal Scribe Services, … more
Digital-content marketing is more than just selling a product or service. TWB Creative combines content marketing with Web writing and design, all of them equal passions of founder Travis Webster-Booth, who started his Providence-based … more
The genesis of the Newport County Dinner Club was a favorite pastime for owners David and Nancy Rosenberg. The young couple loved eating out, specifically in Newport County. They had seen publications, all print in that late 1980s era, … more
I define attitude as, "The way you dedicate yourself to the way you think." Think negative or think positive is a choice and a process. Negative is (unfortunately) an instinctive process. Positive is a learned self-discipline that must be studied … more
Jeffrey, I have some sales situations I can't get past, and maybe you can help. I'm an insurance agent. I read your stuff – OK, I'm a fan. I've been getting blown off or stalled from accounts and managers who don't make the final decision. I've … more
More than 95 percent of all salespeople try to fit their sales day into a normal workday. They want their day to be from 9 to 5, maybe from 8 to 5, maybe even from 8 to 6, but very little before that or after that. more
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