Updated April 29 at 6:29pm
Media
161 results total, viewing 31 - 40
For marketers who want to truly leverage today's new media, paid marketing is the least-desirable route to travel. A few years ago an article was published in the McKinsey Quarterly that changed the way we view marketing efforts. Now … more
The third-generation leader of one of Rhode Island’s manufacturing success stories is being honored for leadership and strategy in Providence Business News’ third Manufacturing Awards program. more
Time was that business success involved product creation, then marketing, then production and selling, then doing it all over again. But that's so 20th century. The communications revolution that the Internet ushered in has added a powerful … more
Adweek magazine interviewed CVS Health Corp.’s senior vice president and chief marketing officer, Norman de Greve, about the company’s “game-changing” decision to stop selling tobacco-related products two years ago, as well as its latest campaign, “Be the First,” a five-year, $50 million effort to fight tobacco addiction and create the first tobacco-free generation. more
Miriam Hospital and Newport Hospital tied for first place in U.S. News & World Report’s best regional hospitals ranking released on Tuesday. more
It’s Newport vs. Annapolis in a battle for the best city. more
Providence Journal owner New Media Investment Group Inc. has reached an agreement to purchase all of the publishing operations and assets of the family-owned Columbus Dispatch in Ohio. more
CVS Health Corp. ranked 10th on the Fortune 500 list of the largest U.S. companies by revenue, jumping two spots from last year. more
Hope you did something fun during your holiday weekend. Me, I alphabetized a bunch of books and threw away a ton of magazines. Which got me wondering. Did my lost weekend indicate something significant about the differing fortunes of text-based media? more
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