SquadLocker, SportsEngine enter into sports apparel partnership

WARWICK – SquadLocker Inc., which offers custom-branded sports apparel online, has entered into a partnership with SportsEngine Inc., a provider of web software and mobile applications for youth, amateur and professional sports.

Thousands of sports organizations use Minneapolis-based SportsEngine, an NBC Sports Group company, to run their website, tournaments, leagues, online registration and mobile apps, according to a news release from SquadLocker.

SquadLocker will provide its custom team apparel stores to SportsEngine clients, which include more than 600,000 local youth sports teams, leagues and clubs.

SquadLocker will integrate directly into SportsEngine’s platform, allowing players and organizers to pick their own sizes and numbers on brands such as Under Armour, Nike, Champion and others.

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“This new offering fits perfectly with SportsEngine’s overall mission to simplify the administration of youth sports, so that coaches, volunteers and families can spend more time playing the game,” Lee Zukor, vice president of product and user experience at SportsEngine, said in a statement.

Said Todd Grant, president of SquadLocker, “We look forward to making this integration available to the entire SportsEngine community.”

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