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Thursday, May 24, 2018

Advice

It’s not enough to have ‘satisfied’ customers

Customer satisfaction is dead. Oh, there are a bunch of huge companies that haven’t figured it out yet. And there are a bunch of...
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Career makeovers can unmake you

Talk about Superman pulling a phone booth-style switcheroo. There’s a New Zealander named David Kirk, who is now CEO of Fairfax Holdings, one of...
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Tips for developing your brand

Developing what’s called a “personal brand” is a great way to achieve an edge over the competition. Suppose, for example, that your business has...
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Systems trump ‘vision’ in growing a business

Just as successful professional football teams apply system-based strategies to increase productivity, applying a disciplined approach to new business opportunities will pay off for...

Three ways to lower your business tax liability

Smart businesspeople know this is the time of year to explore long-range tax-reduction strategies that may take months to put in place. Here are three...

It’s not in what, but in whom you’re investing

When I say “investing” what one word comes to mind? Stocks? Day-trading? Hot tip? Jim Cramer? Booyah? Well, those are not the words I’m...
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Bird flu may drop business back to earth

A little more than a year ago, we heard warnings from Gov. Donald L. Carcieri and U.S. Secretary of Health and Human Services Michael...
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Learning from the Marines

Follow the leader – it’s a game we learned as little kids. As I recall, we would follow whoever was in front of the...
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Set a policy for the use of e-mail

For almost any business, large or small, e-mail has been a huge boon to efficiency. But improper e-mail usage can create legal liabilities for...
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How Gallo got marketing right<br> and most don’t

Here are five illustrations of sales and marketing stupidity, and one example of how to get it right. Ignorance seems to be bliss. We...
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