RIVALS HASBRO INC. and Mattel Inc. have entered a multiyear licensing agreement to create co-branded toys and games to coincide with the summer movie season.
PAWTUCKET – Barbie, Hot Wheels, Monopoly and UNO are set to embark on a new friendship. Hasbro Inc. and Mattel Inc. announced Tuesday that the two toy company rivals have entered a multiyear licensing agreement to create co-branded toys and games to coincide with the summer movie season. Hasbro will create Barbie-branded Monopoly games…