Hasbro extends deal with Disney for Star Wars and Marvel merchandising

HASBRO AND DISNEY have reached an agreement to extend their deal granting Hasbro's merchandising rights to the Star Wars and Marvel franchises. / BLOOMBERG NEWS FILE PHOTO/CRAIG BARRITT
HASBRO AND DISNEY have reached an agreement to extend their deal granting Hasbro's merchandising rights to the Star Wars and Marvel franchises. / BLOOMBERG NEWS FILE PHOTO/CRAIG BARRITT
PAWTUCKET – Hasbro Inc. has reached a deal with The Walt Disney Co. to renew Hasbro’s merchandise rights to the Star Wars and Marvel entertainment properties, the companies announced Friday. Extensions of merchandising rights to both franchises were said to be span multiple years. The deals cover both toys and game rights to both franchisees.…

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