Kiely’s digital transformation of Matouk operations pays off for linen maker

SMOOTH SAILING: Stuart Kiely, vice president of digital strategy for John Matouk & Co. in Fall River, steered a two-year digital transformation of the company’s operations, which allowed it to boost retail sales and gross revenues in 2020. / PBN PHOTO/KATE WHITNEY LUCEY
SMOOTH SAILING: Stuart Kiely, vice president of digital strategy for John Matouk & Co. in Fall River, steered a two-year digital transformation of the company’s operations, which allowed it to boost retail sales and gross revenues in 2020. / PBN PHOTO/KATE WHITNEY LUCEY

PBN C-SUITE 2021 AWARDS Stuart Kiely John Matouk & Co. vice president of digital strategy The pandemic year of 2020 kept millions of people at home, and many of them decided they wanted to roost in the company of luxurious, high-quality bath, bed and table linens. For John Matouk & Co., the Fall River-based manufacturer

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