R.I. COMMERCE CORP. is close to choosing a replacement for the "Fun-Sized" statewide tourism campaign that debuted in 2018. /COURTESY R.I. COMMERCE
R.I. Commerce Corp. is working on a new statewide tourism campaign and has narrowed its list of pitch options to two. Chief Marketing Officer Anika Kimble-Huntley told Providence Business News nonresidents have been surveyed for feedback. Focus groups and the state’s tourism district leaders have also weighed in. She also hopes to get feedback from…
I always liked the one put forward years ago that has proven perienally popular with the public: Rhode Island: We’re 3% bigger at low tide!
Who would ever forget that (I don’t think it’s actually true) and always associate The Ocean State with the ocean!