Subscription-based care moves beyond peddling birth control and helping with hair loss

THE WEBSITE for the company Ro is seen on a smartphone in New York on Dec. 7. Online, direct-to-consumer health care has grown well beyond its roots mostly treating hair loss and acne or selling birth control pills. Companies like Hims & Hers and Ro have started weight loss programs. AP PHOTO/PATRICK SISON

Need help losing weight or handling depression? How about a pill that lowers cholesterol and treats erectile dysfunction? Online subscription services for care have grown far beyond their roots dealing mainly with hair loss, acne or birth control. Companies including Hims & Hers, Ro and Lemonaid Health now provide quick access to specialists and regular

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