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For employers and employees, there’s no going back

It’s been more than a year now since we’ve been living life in the COVID-19 pandemic. The end is uncertain and the implications for...

The other half of the sales story

We all know what we expect from customers. We want them to give us their attention, give us a fair hearing, be open to...

Tips to avoid unnecessary trouble

Most of us are talented at excusing personal habits as trivial idiosyncrasies or minor infractions. Yet, they can come together to form a clear...

4 basic business survival skills

No one in business was prepared for what happened when the coronavirus invaded the U.S. Overnight, it literally upended the nation’s economy, leaving American...

Let’s take control of our story

How long will the threats of the pandemic hang over our heads? As the days drag on, will it upend us indefinitely? Even though...

Pandemic has been a big wakeup call

“The comfort zone is the dead zone,” states Mike Manes, a business consultant in New Iberia, La. If we’ve learned anything so far this...

When sales skills can play a supportive, understanding role

Now that we’re once again getting open for business, this raises the question of what we’ll be talking about with customers. Millions of Americans...

No guarantee customers will return; this might help

When we narrow down the current COVID-19 economic situation, we’re all in the same boat. No matter who we are or what we do,...

Don’t derail your marketing

Marketing has never been a laidback, trouble-free game anyone can play. Today, it’s far more perilous than ever, particularly since prospective customers are moving...

Sometimes, contrarian thinking can put you on right track

It makes business more interesting when there are a few contrarians around. A Jeff Bezos, a Steve Jobs, or an Elon Musk. Those who...
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