Web tools boosting small businesses

TRAFFIC BOOST: The Rhode Island Foundation, which launched online directory Buy Local Rhode Island, above, in 2014, says holiday-shopping traffic increased in 2017.  / COURTESY RHODE ISLAND FOUNDATION
TRAFFIC BOOST: The Rhode Island Foundation, which launched online directory Buy Local Rhode Island, above, in 2014, says holiday-shopping traffic increased in 2017. / COURTESY RHODE ISLAND FOUNDATION
Three years ago, the Rhode Island Foundation’s Jessica David identified a void in the local shopping scene – there was no central platform connecting small Rhode Island businesses with the public. Days before Small Business Saturday 2014, she and the foundation launched “an online directory” called Buy Local Rhode Island, because at the time “most…

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