Home Editorial and Op-Ed Direction of tourism marketing still unanswered question for R.I.

Direction of tourism marketing still unanswered question for R.I.

PRETTY ­PICTURE? Are state-sponsored efforts enough to keep the growth of Rhode Island’s tourism industry on an upward trajectory? 
 / COURTESY KATHERINE GENDREAU
PRETTY ­PICTURE? Are state-sponsored efforts enough to keep the growth of Rhode Island’s tourism industry on an upward trajectory? 
 / COURTESY KATHERINE GENDREAU

In 2002, Providence Business News published an opinion piece that called for cooperation among the various visitor attractions in the Ocean State, something that would maximize the potential of the tourism industry. A decade later a larger examination revealed that underfunded efforts by the state to promote the many tourism districts here were limiting the

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