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Investing Wisely: Enhancing Efficiency & Value Through Sustainable Operations

In an era where the fate of our planet hangs in the balance, the concept of sustainability has transcended mere buzzwords to become the...

Inside A Local Video Agency: Meet Animus Studios

If you’re in marketing in Rhode Island, you’ve probably searched for “video production” in the last 10 years. Video is just part of every...

Embracing Diversity Expands Perspectives

Embracing diversity expands perspectives by incorporating a variety of ideas and viewpoints. This fosters the development of more robust solutions, yields superior outcomes and...

The Transformative Value of Course-Embedded Consulting Projects in the Providence College Business Graduate Programs

In a rapidly evolving landscape of business education, Providence College School of Business’ graduate programs distinguish themselves through a dynamic blend of theoretical knowledge...

Great Marketing Takes Courage

Marketing is hard. It’s a long checklist in an ever-changing landscape.  You need a clear brand and messaging that resonates with your audience. You need...

Answering the Call

For more than a century, Johnson & Wales University (JWU) has focused on offering pioneering, industry-driven education. Founders Gertrude Johnson and Mary Wales emphasized...

Data Strategy: A Manufacturing and Distribution Imperative

In an era where data consolidation and analysis are vital to the success of a business, navigating the development of an organization’s data strategy...

Adding Authenticity to Healthcare Marketing with Storytelling

We all know the power of stories, but too often, businesses turn to features and benefits. Opting for transactional marketing with product photos and...

When It Comes to Cybersecurity, Avoid the Natural Ignorance of Artificial Intelligence

When it comes to artificial intelligence (AI), it is easy to focus solely on the benefits. Advantages of AI include insights to expedite our...

5 Things Big Brands Can Learn from Startups and Small Businesses

In the business world, startups and smaller companies often look at the success stories and failures of big brands to learn from them to...