EDITOR’S CHOICE
Marketing tactics for event promotion THE UNIVERSITY OF RHODE ISLAND’S Small Business Development Center is hosting a webinar aimed at providing participants with the tools and resources to effectively market and sell a product or service through the marketing of a promotional event. This webinar will be hosted by Julie Loffredi, a lifestyle journalist and marketing professional. She will instruct participants to create an event checklist of marketing tactics to help maximize engagement and measure results.
THURSDAY, JULY 30, 11 A.M. TO NOON. Free. Online webinar.INFO AND REGISTRATION:
rb.gy/2pjrex
Guidance to be self-employed THE CENTER FOR WOMEN & Enterprise is hosting a webinar to help provide information, support and resources needed to make decisions about working for yourself and taking the first steps to being self-employed. The Work for Yourself@50+ program breaks the choices down for older adults in an approachable way through five steps: a consideration of the potential benefits and risks of working for yourself; exercises to help develop the self-employment idea; a realistic overview of what it takes to pursue a self-employment opportunity; guidance to help avoid pitfalls and scams; and ways to find trustworthy support and services.
MONDAY, JULY 27, 2:30-4:30 P.M. Free. Online webinar. INFO AND REGISTRATION:
rb.gy/xr5nk5
Grow through exportation THE U.S. SMALL BUSINESS Administration Rhode Island District Office is hosting a two-part webinar series to provide information about growing a business through exportation. This webinar series will help participants assess their export-readiness, develop a strategy and learn exporting basics while providing information about local resources that are available to assist companies of all sizes, industries and capabilities. These seminars will be presented by trade professionals from the SBA, the R.I. Small Business Development Center, the Chafee Center for International Business at Bryant University, R.I. Commerce Corp. and the U.S. Commercial Service. Local company representatives will also be available to share their own success stories.
TUESDAY, JULY 28, AND THURSDAY, JULY 30, 10:30 A.M. TO NOON. Free. Online webinar. INFO AND REGISTRATION:
rb.gy/oxro8c
Seeking resources ONE SOUTHCOAST CHAMBER of Commerce is hosting a webinar for small businesses seeking resources to help reopen, stabilize and grow their businesses. This webinar will focus on various grants and opportunities for training, safety and other workforce issues. Participants will be provided access to capital and other funding sources. Representatives will be available to answer your questions and to guide you to various state and federal agencies. The meeting will be held on Zoom.
WEDNESDAY, JULY 29, 10-11 A.M. Free. Online webinar. INFO AND REGISTRATION:
rb.gy/b3emdv
How to write SEO content SEO OPTIMIZERS is hosting a webinar to explain the best way to write search engine optimization content that attracts web traffic. Brandon Leibowitz, who has 13-plus years of experience in the field of digital marketing and SEO optimization, will host the webinar, providing participants with information, tools and resources to write compelling SEO content. Participants will learn how to draft SEO-friendly content with high-search-volume keywords, tips, tricks and tools that appeal to the Google algorithm.
WEDNESDAY, JULY 29, 1-1:40 P.M. Free. Online webinar. INFO AND REGISTRATION:
rb.gy/akn7sg
Coogan talks F.R. business FALL RIVER MAYOR Paul Coogan will deliver his State of Business address, which will detail past accomplishments, goals, planned policies and objectives for the city and its developing business community.THURSDAY, AUG. 5, 10-10:30 A.M. Free. Online webinar. INFO AND REGISTRATION:
rb.gy/ivunpc
Get started inconstruction SCORE RHODE ISLAND is hosting a webinar led by SCORE mentor Bob Salvas and a panel of other SCORE experts as they discuss how and why to enter or expand into the construction industry in Rhode Island. The panelists will be joined by special guest John Marcantonio, executive director of the Rhode Island Builders Association. Topics will include how to start in the industry, how to get free educational opportunities within the industry and how to deal with the challenges presented by the current health crisis.
THURSDAY, AUG. 27, 3-4:30 P.M. Free. Online webinar. INFO AND REGISTRATION:
rb.gy/poytzn
Protect your organization TECH COLLECTIVE is hosting a webinar that will provide an introductory overview of the basic, foundational and organizational internet security controls that are essential to protecting a business operation. Bruce Cheney and Carl Benevento will host the webinar and will discuss the control categories and their significance to an organization. They will provide examples of what can occur if these controls are not put in place. Cheney is an information technology professional with over 20 years of experience in the industry, and Benevento is a cybersecurity specialist with 30 years of experience.
TUESDAY, SEPT. 8, 10:10-10:40 A.M. Free. Online webinar. INFO AND REGISTRATION:
rb.gy/4gvvrf
Explore SBA programs THE CENTER FOR WOMEN & Enterprise is hosting a webinar designed to help entrepreneurs understand the various U.S. Small Business Administration programs and services available to help them start or expand a business. The webinar will be presented by a member of the SBA’s Rhode Island district office. Topics include the Technical Assistance Program, SBA Loan Guarantee program, 8(a) Business Development Program, HUBZone (Historically Underutilized Business Zones) Program and government contracting opportunities.
WEDNESDAY, SEPT. 23, 8:30-10:30 A.M. Free. Online webinar. INFO AND REGISTRATION:
rb.gy/mvkxwm
Interested in having your business-related event included in What’s Happening? Contact PBN Researcher Cassius Shuman at (401) 680-4884 or Shuman@PBN.com.