Focus on e-commerce fuels growth at ParsonsKellogg

PBN 2021 Fastest Growing Companies Awards
$25 million – $75 million:
5. ParsonsKellogg LLC


CEO (or equivalent): Thomas Kellogg III, president
2020 Revenue: $67.5 million
2018 Revenue: $49.8 million
Revenue growth: 35.5%

Rhode Island's Market Has Changed. Developers, Builders, Investors and Sellers Must Change With It.

By Emilio DiSpirito IV License Partner | Engel & Völkers Oceanside Leader | The DiSpirito…

Learn More

Promotional products company ParsonsKellogg LLC, which features high-end brands, is based in East Providence. But its scope is hardly local as one of the largest corporate distributors for Yeti Holdings Inc., Peter Millar LLC, Nike Inc., Adidas AG, Under Armour Inc. and others.

ParsonsKellogg says its 35.5% revenue growth from 2018 to 2020 is due to a combination of factors, including increasing its e-commerce business across its corporate, team and events channels.

- Advertisement -

“We have access to the best sporting goods and lifestyle brands,” said founder and President Thomas Kellogg III. “We have all the items decorated in house, a turn-key model and a creative team in house, as well as providing items for corporations.”

To maintain its momentum during the COVID-19 pandemic, the company did residential mailings, worked closely with companies and sold personal protective equipment.

“This year, we’re switching our model. We have three [e-commerce] sites and that’s where we’re looking to the future,” Kellogg said. “We see 2021 as a little bit of [an] investment year for the people, equipment and technology to grow these three sites.”