Jeffrey C. Hall | Audubon Society of Rhode Island executive director
For over 125 years, the Audubon Society of Rhode Island has been connecting people with nature. Whether it’s reaching students, the public or even government leaders, we know the value of educating and engaging communities. It’s that connection with people that allows Audubon to be a vibrant and effective steward of the environment.
Audubon is only able to continue the fight to protect birds, wildlife, and their habitats with the support and generosity of individuals throughout our region. Keeping supporters engaged is the key to increasing awareness and the growth of the organization. Our communications prioritize:
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Multiple channels. Reach your members and supporters with timely information in a number of ways: print, email, text, social media, the press, other forms of media, and in-person events.
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Personalization. Everyone experiences nature differently. We try to personalize our messaging and offer unique programming that covers a variety of interests. Your clients or customers will feel more connected to your organization if you target them individually.
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Speed of response. Nothing surprises people more than a quick answer to a question or comment. If someone is taking the time to reach out, respond quickly, respectfully and with accurate information. If it’s important to them, it should be important to you.