Contact: Giselle Mahoney
401-829-8321  |  gmahoney@tech-collective.org 

Providence, RI – February 20, 2013 – The Southeastern New England Chapter of the Public Relations Society of America (PRSA/SENE) announced three award winners and two certificate of recognition recipients during its 2012 Excellence Awards ceremony on Thursday, February 7th, 2013 at McCormick & Schmick’s in Providence. 

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Now in its third year, the PRSA/SENE Excellence Awards recognize outstanding public relations tactics and campaign strategies across a spectrum of specialty areas. Entries are judged by industry professionals in fellow PRSA Chapters – this year by members of the Capital Region New York and Yankee Chapters of PRSA. Award entries are scored based on research, planning, execution, and evaluation of the tactic or campaign.

2012 PRSA/SENE Excellence Award Winners:

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  • Duffy & Shanley
    “The Rhode Island Mission of Mercy” with Delta Dental of Rhode Island
    Category: Community Relations/Cause Marketing
  • (add)ventures
    “Recycle Together RI” with Rhode Island Resource Recovery Corporation
    Category: Excellence in Campaign Strategy
  • (add)ventures
    “CVS Caremark All Kids Can Baseball Camps” with CVS Caremark
    Category: Excellence in Tactics – Media Event 

Certificate of Recognition Recipients:

  • Advocacy Solutions
    Opening Celebration for the Nation’s First Nursing Charter School” with Rhode Island Nurses Institute Middle College Charter School
    Category: Excellence in Tactics – Media Event
  • Salve Regina University
    “Health Care Reform & Rhode Island”
    Category: Excellence in Tactics – Video

“The winners of this year’s Excellence Awards and their clients represent the wide-range of public relations professionals who are leaders in the field here in Rhode Island,” said Michael J. Cerio, President of PRSA/SENE. “Our judges continue to be impressed, year in and year out, at the quality of our entries and the diverse strategies being employed to achieve such positive results. We’re already looking forward to our next awards program and continuing to engage the Southeastern New England PR community in 2013.”

For more information on PRSA/SENE, its annual Excellence Awards program, and to view past winners, visit www.prsasene.org.

About PRSA/SENE:
Established in 1982, the Southeastern New England Chapter of the Public Relations Society of America (PRSA/SENE) is the among the region’s largest professional organizations for public relations professionals. Members of the non-profit association represent corporations, agencies, sole practitioners, military, government, health care and other service organizations throughout Southeastern New England. Learn more about PRSA/SENE at www.prsasene.org, on Facebook (PRSASENE), Twitter (prsasene), and or sign up for our email newsletter.