Citizens launches digital banking services to ease homebuying process

PROVIDENCE – Citizens Bank has launched three new digital banking services it says were designed to make “the total homebuying experience more seamless and efficient than ever.”

Citizens said it now offers the Your Home Rewards program, a digital mortgage application platform, and the Citizens One mobile app.

“Buying a home is one of life’s biggest financial and personal decisions, and it can also be one of the most stressful,” said Eric Schuppenhauer, president of Home Mortgage at Citizens Bank.

“Creating a digital experience that simplifies the homebuying process enables us to alleviate some of its most challenging aspects so our customers can focus on what matters most – finding a place to call home,” he said,

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The new offerings include:

  • Your Home Rewards: An online home shopping portal, which allows customers to browse home listings across the country and matches them with a local real estate agent, integrating shopping for a home and applying for a home mortgage for a more streamlined buying experience. Qualifying customers can earn up to $6,500 in rewards.
  • The digital mortgage application platform, which brings increased speed and flexibility to the application process via a collaborative online portal. The portal provides web-based document collection and validation of asset, income and tax data through a secure sign-on; a responsive checklist and task reminders to keep you organized and on track; and real-time co-browsing with your loan officer to assist with filing the application.
  • The Citizens One mobile app, available on iOS and Android devices, which makes managing your loan and understanding the value of your home more convenient and accessible. Through the app, customers can manage their mortgage loans by making payments, calculating equity impact, and viewing loan statements, as well as tax and insurance information. Customers also can stay up to date on their area with access to neighborhood data, price trends, school statistics and listing alerts.

Citizens said it launched the new services in partnership with Blend, Black Knight and HomeStory Real Estate Services.

Scott Blake is a PBN staff writer. Email him at Blake@PBN.com.