L.L. Bean eliminates its legendary lifetime returns policy

L.L. BEAN HAS CUT BACK on its lifetime satisfaction guarantee, citing abuse of the policy. / BLOOMBERG FILE PHOTO/SHIHO FUKADA
L.L. BEAN HAS CUT BACK on its lifetime satisfaction guarantee, imposing a one-year limit on returns, citing abuse of the policy. / BLOOMBERG FILE PHOTO/SHIHO FUKADA
NEW YORK - For more than a century, L.L. Bean has offered lifetime returns on its products. Now, thanks to growing abuse of the program, the bootmaker is drastically cutting back its generous policy. The Freeport, Maine-based company will impose a one-year limit on returns, executives announced Friday. The return policy was a part of a lifetime satisfaction guarantee,…
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