West Kingston, RI – May 26, 2009 – Pro-Change Behavior Systems, Inc. is pleased to announce our new Proactive Health Consumer Program: Making Health Happen (PHC). Rising costs are driving health plans and employers to look for ways to encourage members/employees to become proactive health consumers who take responsibility for their health, health care, and cost of care—for themselves and on behalf of their families.
The Transtheoretical Model (TTM) based PHC program is designed to guide those not ready, getting ready, and ready to take charge of their health and health care. A computerized-tailored intervention segues into a dynamic web portal containing interactive activities, health decision-making guidance, lifestyle behavior change interventions, and a health information database all designed to promote and reinforce skills and resources needed for health care consumerism.
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The four main components of the program address:
1. Sharing in decision making with health care providers;
2. Making informed decisions regarding health insurance coverage, health care providers, tests, treatments, and end-of-life care;
3. Using health services wisely and in a financially responsible way; and
4. Engaging in ongoing health and wellness via award winning programs for healthy lifestyle management.
This innovative program will lead the field of behavior change into a new era. Originally, the field focused on disease management, then disease prevention. Over the years the focus evolved to health promotion and then wellness. Today, the focus is shifting to well-being. PHC is the first program that integrates health and financial well-being using the integrative construct of proactive health consumerism.
After viewing our program demo, one person remarked, “This is the first program I’ve seen that integrates health care and healthy lifestyles.” Another viewer said, “This is a truly holistic approach.” Now see it for yourself.
To view our demo, go to: http://www.prochange.com/phcdemo
About Pro-Change Behavior Systems, Inc.
Pro-Change Behavior Systems, Inc. is the leading research and development company for computer and coaching based programs to change health risk behaviors. Based on the Transtheoretical Model developed by founder Dr. James O. Prochaska, Pro-Change programs are for entire populations and are uniquely tailored to each individual. These types of programs have produced unprecedented impacts on multiple behaviors to enhance health and reduce health care costs. In April 2009, Pro-Change’s LifeStyle Management Programs won the URAC Gold Award for Best Practices in Health Management. For more information about Pro-Change, please visit www.prochange.com.










