WOONSOCKET – CVS Health Corp. hosted an innovation summit on June 13 to discuss emerging trends in the health care and health tech industries.
The all-day summit, held at Providence’s Omni Hotel in partnership with the New York publication Drug Store News and Illinois-based consulting agency Mack Elevation, focused specifically on connected health technology, the impact of social media in the industry and empowered health care solutions for consumers.
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“At CVS Health, we are committed to identifying innovative new solutions to further enhance the health care experience for our customers and patients,” said Helena B. Foulkes, executive vice president of CVS Health and president of CVS Pharmacy. “Today’s summit successfully brought together some of the brightest minds from industry-leading consumer brands, health and technology giants, and innovative startups that all share our interest in exploring what the future of health care should look like and how we can all play a role in helping people on their path to better health.”
The summit aimed to establish a collaborative platform for attendees to share their predictions and brainstorm new approaches for providing health and wellness services in the future.
Among the health care and technology leaders at the summit were Aaron Calloway, senior client partner at Facebook; Steve Laughlin, vice president and general manager of global consumer industry at IBM; and Ryan Olohan, national industry director of health care at Google. Together with industry experts from CVS Health and others, the speakers explored theories about how today’s innovations might shape tomorrow’s health care landscape.
The summit also addressed current trends in customer expectations and how such changes have affected CVS Pharmacy’s retail business. As more consumers are looking for technology, wearables, health services and over-the-counter products, retailers and service providers can seize the opportunity to empower their customers with new and unexpected options, CVS said.
“We are seeing a strong customer movement from ‘sick care to self care’ in consumer health care, which signals a shift toward preventive health and proactive wellness versus acute care or treatment,” said George Coleman, vice president of merchandising for CVS Pharmacy. “This summit will shed new light on a variety of innovative solutions that could not only help us enhance the customer experience at CVS Pharmacy, but would also impact the entire health care ecosystem in the near future.”
To build on the collaborative discussions at the June 13 event, CVS Health plans to continue networking and hosting similar forums with local and national partners in the future to remain a catalyst for innovation within the consumer health care industry, the company said.
Kaylen Auer is a PBN contributing writer.
