Tag: analytics
A marketing dilemma: How to handle a competitor’s setback
Imagine: You’re in charge of marketing for a major automaker, and your biggest competitor just recalled thousands of vehicles. Now customers are worried about...
Accounting firms trying to make sense of big data
Accounting is inherently a data-driven profession.
Spreadsheets laden with numbers from financial reports and tax filings are staples of the profession. But transitioning from a...
Samuel Donabedian
PBN 40 UNDER FORTY 2020 AWARD WINNER Samuel Donabedian, 39 | Director of business intelligence and analytics, Ocean State Job Lot
How has COVID-19 impacted...
RDW Group Names Terbil Marketing Analytics Strategist
RDW Group, the Providence-based full-service communications firm, has announced the hiring of Kelsey Terbil as Marketing Analytics Strategist. Terbil – an expert in DCM,...