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GETTING CREATIVE: Sascha Roberts, left, and Laura Afonso, co-owners of marketing and content creation company Honey Buns Social in Providence, look over photos during a session at a local studio space.
PBN FILE PHOTO/­MICHAEL SALERNO

She’s made it her business to show companies how to use...

PBN Business Women Awards 2026 ACHIEVEMENT HONOREE: Sascha Roberts, Honey Buns Social In the “digital Dark Ages” of 2005, 14-year-old Sascha Roberts passed the time building a...
ACTION: Composite manufacturer Moore Brothers Co. in Bristol uses social media to market its business. Floor technician and multimedia creator Jacob Rapoza, left, records computer numerical control programmer and operator Benjamin Calssen as he works on the CMS Ares 5 axis CNC Gantry machine.
PBN PHOTO/MICHAEL SALERNO

Factories are finding ways to build a following on social media

For Moore Brothers Co., a midsized fabrication and engineering manufacturer in Bristol, the factory floor isn’t just a place to build custom composite parts...

Barrington teacher to return to school after probe of anti-Charlie Kirk...

BARRINGTON – A teacher in the town’s public school district will be allowed to return to work on Dec. 1 after being put on...

#MoreBusiness

Does your company frequently update and post on its social media profiles? Yes: 75% No: 25% What social media platforms does your company use to promote itself?...
ART WORK: From 2022 to 2024, Tric Agency Co. founder and Chief Marketing Officer Mckenzie Kapsimalis crafted all social media content leading up to and through Providence’s annual PVDFest. 
PBN PHOTO/TRACY JENKINS

Tric Agency’s Kapsimalis helps emotions go viral

Business Women Awards 2025 WOMAN TO WATCH CREATIVE SERVICES: Mckenzie Kapsimalis, Tric Agency Co. founder and chief marketing officer TENACITY, DETERMINATION, hunger to succeed and...
Aram Sinnreich

Is ‘fediverse’ a good alternative to big social media?

You’ve probably noticed lately that a lot of people are trying out alternatives to the big social media networks X, Instagram and Facebook. For...
SALES PITCH: R.I. Commerce Corp.’s “All That” tourism campaign won industry recognition for destination marketing from Travel Weekly. 
COURTESY R.I. ­COMMERCE CORP.

R.I.’s best brand ambassadors are still its residents

Early returns on the state’s new “All That” tourism campaign have been mostly positive, though it’s not clear yet whether that’s translated to increased...

A good reference?

When hiring new employees, do you connect with references to seek more information about the candidates? Yes: 100% Yes, but only if the candidate provides references:...
Sarah ­Florini

Banning TikTok won’t solve social media’s foreign influence

When President Joe Biden signed a $95 billion foreign aid bill into law on April 24, it started the clock on a nine-month window...
SPREAD THIN: Robert Andreozzi, co-owner and chef of Pizza Marvin, prepares dough for a pizza at the restaurant on Wickenden Street in Providence. In December 2022, a rave review on social media from Barstool Sports owner Dave Portnoy spurred so many orders, it disrupted the business for a time.
PBN PHOTO/RUPERT WHITELEY

Local pizza joints feel the power of just ‘one bite’

When Jeff Merlino, owner of Merlino’s Pizzeria in Cranston, heard that Barstool Sports founder Dave Portnoy was returning to Rhode Island in January to...
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