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More candidates take virtual route

From YouTube announcements to Twitter fundraising, Rhode Island political candidates are embracing virtual campaigning with gusto as the 2022 election season gains momentum. That doesn’t...
THE REACTION TO Gov. Gina M. Raimondo being selected as President-elect Joe Biden's secretary of commerce has been mostly positive. / PBN FILE PHOTO/MICHAEL SALERNO

Raimondo’s Cabinet appointment garners mostly positive reaction from local leaders

PROVIDENCE – Elected and politically tied officials, company executives and nonprofit leaders on Friday offered both congratulations and criticism to Gov. Gina M. Raimondo...

Social media has left us more isolated, tribal

About a year ago I began to follow my interest in health and fitness on Instagram. Soon I began to see more and more...

A WORK IN PROGRESS: $45M program aims to reemploy Rhode Islanders,...

Scott R. Jensen watched helplessly as the number of out-of-work Rhode Islanders soared when COVID-19 hit in March. For months, unemployment claims climbed higher. And...
GOV. GINA M. RAIMONDO announced plans to allocate $45 million of COVID-19 relief funds to workforce development programs for those left jobless due to the pandemic. PBN FILE PHOTO/DAVE HANSEN

Raimondo announces $45M in workforce development for the unemployed

PROVIDENCE – In an effort to break down traditional barriers to hiring, Gov. Gina M. Raimondo announced on Tuesday an investment of $45 million...
SOCIAL IMPACT: Rhode Island Medical Imaging Inc. Chief Marketing Officer Dana Alexander Nolfe has exponentially increased the health care practice’s presence on social media since she started with RIMI in April 2018. / COURTESY RHODE ISLAND MEDICaL
IMAGING INC.

Alexander Nolfe helps build R.I. Medical Imaging’s brand while brightens its...

C-SUITE AWARDS 2020 CHIEF MARKETING OFFICER, LARGE PRIVATE COMPANY: Dana Alexander Nolfe | Rhode Island Medical Imaging Inc. IF NUMBERS INFORM AN IMAGE, Dana Alexander...

The rise of account-based marketing

Marketing toward the largest crowd isn’t going to cut it. Instead, target specific decision-makers and influencers you want to reach with personalized, customized campaigns. Account-based...

Marketing and sales: 5 ways to make 2018 your best year...

• Try something new. In their “Habits Across the Lifespan” study, Duke University researchers found nearly half of human behaviors are habit-based, regardless of age....

Waging Twitter war for fun and profit

Two of the U.K.’s most venerated museums recently went to war on Twitter. It began during #AskACurator Day on Sept. 13, when experts from more...
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