Tag: Fun-Sized
Commerce RI releases 4 new “Fun-Sized” ads
PROVIDENCE – The R.I. Commerce Corp. released four new ads from the “Fun-Sized” tourism campaign Wednesday.
The new 10-second ads feature The Breakers, the Jack-O-Lantern Spectacular...
Commerce RI releases 4 new ‘Fun-Sized’ campaign ads
PROVIDENCE – As part of a summer push to target potential visitors from outside Rhode Island to come visit the Ocean State, the R.I....
$1.9M “Fun-Sized” return stems mainly from East Coast
PROVIDENCE – The “Fun-Sized” tourism and marketing campaign spearheaded by the R.I. Commerce Corp. is having the biggest impact in the Northeast and mid-Atlantic, according...
R.I. pitched as ‘Fun-Sized’
“Marketing is not a logo, it is not a brand,” said R.I. Commerce Corp. Chief Marketing Officer Lara Salamano, discussing the agency’s decidedly low-key...
Commerce drops broad tourism message for ‘Fun-Sized’ offerings
PROVIDENCE – There will be no successor to the much-criticized 2016 “Cooler & Warmer” state tourism campaign, R.I. Commerce Corp. Chief Marketing Officer Lara...