Marketing and sailing rewards, but departures too in 2018

Emily Gowdey-Backus

12/28/2018

RACE VILLAGE: Crowds gather in Newport for the Volvo Ocean Race stopover in May 2015. The 2017-2018 race stopover marked the second time Newport served as the sole North American locale to host the around-the-world yacht race. In the first week, the race village at Fort Adams State Park saw more than 40,000 visitors. / COURTESY VOLVO OCEAN RACE/MARC BOW

R.I. Commerce Corp. last year unveiled a much-anticipated statewide tourism marketing campaign that included an updated website and digital ad initiative. Both centered on what was dubbed the “Fun-Sized” campaign – 10-second videos highlighting specific Rhode Island attractions. The campaign was actually begun quietly in October and November of 2017 but the agency, stung by

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