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150-year-old Bradford Soap undergoes name change to Bradford Labs

WEST WARWICK – Bradford Soap, a manufacturer in operation in the Pawtuxet Valley for 150 years, has changed its name following the acquisition of...

Butler Hospital rebrands as Butler Behavioral Health

PROVIDENCE – Care New England Health System is rebranding its largest mental health facility, previously known as Butler Hospital, as Butler Behavioral Health. The name change reflects...

ProJo parent company rebrands as USA Today Co.

PROVIDENCE – Gannett Co., the parent company of The Providence Journal and other local publications, announced Tuesday it is rebranding as USA Today Co.,...

RIPTA rebrands mobile app

PROVIDENCE – The R.I. Public Transit Authority has rebranded its Commuter Resource RI mobile app as Drive Less RI with a fresh look to reach...

Software Quality Associates rebrands as SQA Group

PROVIDENCE – Software Quality Associates has expanded its offerings and rebranded as SQA Group, the emerging technologies and engineering solutions firm announced. Founded in 1999,...
SUMMER INFANT is now doing business as SUMR Brands and has shifted its brand strategy, offering three brands, "Summer," "born free" and "SwaddleMe." Above, the born free product "Zuta." / COURTESY SUMR BRANDS

Summer Infant rebrands as SUMR Brands, shifts strategy

WOONSOCKET – Summer Infant (USA)  Inc. is now doing business as SUMR Brands, the company announced earlier this month. The change in branding for the...
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