Advertising strategies

How would you describe your company’s usual advertising campaigns?

&#8226 Targeted &#8211 90.9%

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&#8226 Broad &#8211 9.1%

Which advertising medium has been most effective at creating brand awareness for your company?

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&#8226 Web &#8211 45.5%

&#8226 Print &#8211 18.2%

&#8226 Television &#8211 18.2%

&#8226 Social media &#8211 18.2%

&#8226 Radio &#8211 0%

Which advertising medium has been most effective?

&#8226 Web &#8211 45.5%

&#8226 Print, Radio or Television &#8211 36.4%

&#8226 Social media &#8211 18.2%

Has your company tried any of the following advertising strategies?

&#8226 Sponsorships/underwriting &#8211 62.5%

&#8226 Online video &#8211 50%

&#8226 Coupon services &#8211 25%

&#8226 Guerrilla marketing &#8211 25%

&#8226 Advertising on mobile devices &#8211 12.5%

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