To tap opportunities in the growing Irish economy, EMI Strategic Marketing has established an international office in Dublin, Ireland.
Mark Ronan, Managing Director of EMI, seven-year veteran of the firm and a native of County Cork, will head the office.
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“As the European economy grows, more U.S. companies are demanding on-the-ground strategic marketing on both sides of the Atlantic,” said Campbell Edlund, president of EMI. “EMI’s proven ability to identify underserved markets, design programs that acquire and retain customers better than the competition, and maximize sales performance can effectively support this demand.”
Ronan said hundreds of blue-chip U.S. firms have already selected Ireland as their European beachhead, leveraging proximity, a highly-skilled workforce, favorable tax and grant incentives, and the country’s strong call center and technology infrastructure.
EMI Strategic Marketing is a full-service marketing strategy and communications firm specializing in marketing launch and turnaround assignments in the telecommunications, energy, high-tech and financial services industries. EMI’s clients include market leaders AT&T, Advanta, BellSouth, Genuity, Fidelity and FleetBoston Financial.
(Business Wire)
