Sales Strategies

The Providence Business News Executive Poll is a weekly
survey of 70 business leaders , representing small and large businesses in a
variety of industries.


QUESTION: Does your sales and marketing team spend more time inside the
office – or out on the road making sales calls or meeting with clients?


In house: 22%

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On the road: 78%


 


QUESTION: Would you prefer to pay a sales rep a base salary, commission
or a combination of the two?


Base salary: 10%


Commission: 10%


A combination: 80%


 


QUESTION: When would you say the majority of sales deals get done?


During formal business hours: 90%


After hours or on weekends (in less formal settings): 10%


 


 


QUESTION: Given the choice, which venue would you prefer to use while “wining
and dining” a client?


Good seats at a Red Sox game: 22%


A round of golf at a country club: 78%


 


QUESTION: Which is the most important factor when selling a product or
service?


The reputation of the company: 40%


The skill of the salesperson: 10%


The product or service itself: 50%


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